Jeffrey Hayzlett: Creating Emotional Technology

I had the privilege of attending the Houston Interactive Marketing Association’s (HiMA) luncheon yesterday with Kodak Chief Marketing Officer (CMO) Jeffrey Hayzlett. Forbes Magazine calls him the Celebrity CMO. Advertising Age says “A new style of CMO has arrived.” He’s been described as a chief marketing officer on steroids. What a ref...

Sal Baldovinos |

All The World’s A Stage

There are teachers we all grow fond of in the course of our schooling. I had one such teacher, Mr. Yarbrough; a speech and debate sponsor and all-around-cool teacher. Not only was my teacher in middle school, but he ended up being a teacher at my high school. He was an interesting character, to say the least. But his behavior and teaching style isn...

Sal Baldovinos |

Learn Wisdom From The Ways of a Seedling

“Learn wisdom from the ways of a seedling. A seedling which is never hardened off through stressful situations will never become a strong productive plant.” — Stephen Sigmund Let me say I’m rarely a fan of getting inspirational quotes from management. My belief is that quoting leaders, doesn’t make you one. And I’...

Sal Baldovinos |

How do you buy stuff??

Saturdays are a very relaxing day for my family because it’s the Sabbath. The day is  usually spent at my in-laws doing Torah study. Yesterday however, due to them have a mild cold, we stayed at our house and did our own study. After that we took the kids to the park for a little while. The boys and I rode our bikes around the neighborhood a...

Sal Baldovinos |

Dear Girl Scouts & App Developers

It’s that time of year again. The Girl Scouts are at your local grocery store learning the fine art of salesmanship. As you enter and as you leave, you’re greeted by the eager young ladies pushing the good stuff – cookies. Over the last few weeks, my (very pregnant) wife has been telling me to get her some of her favorite girl sco...

Sal Baldovinos |